#IfEveryDayWasChristmas out now on @AppleMusic!! All proceeds to @globals_make_some_noise ?smarturl.it/IEDWCi ?

A photo posted by Cruz Beckham (@cruzbeckham) on Dec 6, 2016 at 11:41pm PST

Last April, we discussed how the next Beckham to get a career of his own was 11-year-old Cruz Beckham, David and Victoria’s youngest son. Since model (Romeo) and photographer (Brooklyn) were taken, Cruz was poised to become “the next Justin Bieber.” Fast forward to December and guess what? That’s right, the pre-teen has a single, his own Instagram and Bieber’s manager, Scooter Braun, to send his career into orbit. His single, If Every Day Were Christmas, debuted on England’s Capital FM yesterday. It is also available for purchase on Apple Music and the proceeds go to Global’s Make Some Noise who assist small, UK-registered, youth charities. So, let’s get down to it – here’s the single:

I am going to admit two things: 1) It just sounds like an 11-year-old singing to me. I am not “wowed” or “amazed” but he holds his own for a ‘tween. 2) As non-plussed as I was, I found myself bobbing my head at the end. Whoever was in charge of the “fluffy, bubblegum hook” part of the song deserves a raise. And please don’t tell anyone I was bobbing along to that song. I’ll lose all my street cred.

I realize this is all the result of ambitious parents with a famous last name. However, because his first effort is being released for charity, I’m going to go easy on him. Marketing genius or genuine charitable act, it’s going to a good cause so I’ll leave it there. Plus, look at his little face when it comes on the radio:

Not his average morning before school… Proud of my little man with his new Christmas single and also helping children around the UK with the proceeds from this… #ifeverydaywaschristmas @cruzbeckham @AppleMusic @globals_make_some_noise ???? smarturl.it/IEDWCi ??

A video posted by David Beckham (@davidbeckham) on Dec 7, 2016 at 1:10am PST

Lord, the holidays have made me a sap. You know who is not a sap and is not having ANY of this? Piers Morgan. Just as he did back in April, Piers sounded off on what a terrible job the Beckhams are doing raising their kids.

Although Cruz’s goal is to raise money for charity (while also trying to launch a music career), some aren’t as embracing as his fans and parents. Piers Morgan took to TV, Twitter and his column to slam the Beckham family.

“It’s not his fault. He’s 11,” Morgan said on Good Morning Britain. “But how did he manage to release this? It’s sickening.”

Morgan later added, “He should be at school, poor kid.”

He and Braun also got into an Internet kerfuffle on Twitter. “He is an 11 year old who wanted to make a song to help other kids,” Braun tweeted after seeing Morgan’s segment. “Once again Piers shows why he is a jackass and why his show was cancelled.”

“He’s an 11yr-old child being cynically pimped out by his famous parents with your collusion,” Morgan responded. “Be proud Scooter!”

[From E! News]

I mean, he’s not wrong? I do appreciate the song is for charity but it would be naïve of me to think this was a one off. Cruz has his power agent and his first track recorded, I doubt his album is far behind. But – it’s the holidays so I am going to focus on the positive: this 11-year-old recoded a song for a good cause that will do a lot of good. Plus, Yuletide Law says I don’t have to admit to agreeing with Piers Morgan during this time of year.

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