Khloe Kardashian covers the latest issue of Health Mag and she’s showing off her “revenge body” or whatever. This is Khloe’s brand now – health, exercise, fitness, self-love, revenge bodies and more. I kind of don’t hate it? I mean, if her brand has to be something, at least she’s being body-positive and encouraging people to take their fitness seriously. Of course, I also strongly believe that Khloe has augmented her body with the Pinocchio Butt (which she still half-heartedly denies), but that’s a conversation for a different time. Here are some highlights from her Health interview:

Why she became a gym rat: “I was going through my divorce, and I just really needed an outlet. I had turned to food and had an unhealthy relationship with food my whole life, and I was like, ‘Food has never helped me lose weight. So I joined Equinox, and I would go there and put my headphones on and get on the elliptical or the stairs, and no one would bother me or ask me questions because even at Starbucks, I would get the, ‘I’m sorry…’ I would watch the Real Housewives or something mindless, and I felt like all the stress I was under, all the paparazzi, I blocked out all that noise. I escaped there and as a byproduct, I started losing weight. Then I thought, ‘OK, i’m gonna call a trainer and Gunnar Peterson has been a family friend of ours.’ He changed my body.”

She doesn’t care about a number on a scale: “I don’t care what weight I am. It’s genuinely about me being healthy. I was never like, ‘I want to lose 30 pounds in 30 days.’ Trust me: I’ve done juice cleanses. I did the Master cleanse. Like, what would Beyoncé do? But it didn’t work for my body and my lifestyle.”

On her body vs Kim’s: “Kim can eat anything, and I’m like, ‘I hate you.’ The nutritionist was like, ‘Kim has a body like a Ferrari, and you have a body like a Honda.’ I was like, ‘Yep, that sounds about right. That’s my life—you just summed it up right there.’”

On if she thinks the idea of beautiful shape is changing: “With the Ashley Grahams of the world, it’s like a body revolution…. She’s so beautiful and confident—she glows from within. I love that this is a social change. I love that pop culture now has realistic body images for women to look up to, especially for kids.”

On why she calls her new line Good American: “America’s sweetheart used to be the blond, blue-eyed, perfectly poised young lady, and nowadays, it’s a badass melting pot, all different ethnicities, heights and colors…. Also, everything is done in the U.S.”

The reason her line goes from 00 to 24: “I love women of all shapes and sizes. I love empowering women, and I’m obsessed with confident women. For our campaign, I booked real women.”

Who’s the cook in your family: “Kylie and me. Kourtney is horrendous. I don’t think she knows how to scramble eggs.”

Khloé’s fitness advice: “I always say to set realistic goals, because then you don’t get discouraged. Do something, and then set a new goal from there. I don’t believe in a quick fix. I like making lifestyle changes.”

Her boyfriend Tristan Thompson. “I love athletes. Someone who has the same interests as me, who likes to work out, like that’s their hobby or their job, that’s fine. Tristan is who I’m into. He’s a little cutie.”

[From Health Mag]

Oddly, I feel the same way about weighing myself and I always have felt that way. I think that’s why I like Khloe’s current branding, because I feel like we have a similar outlook. I never weigh myself. I never set weight-related goals for myself. I know I’ve lost weight in the past few years, but I know that because my body feels and looks different and I feel stronger overall.

Now if we could only get Khloe to stop messing with her face.

Just chillin in my Good Americans

A photo posted by Khloé (@khloekardashian) on Nov 23, 2016 at 7:03pm PST

Photo courtesy of Instagram, cover courtesy of Health Mag.